Christine Rambo, CEcD, MBA is the President and Founder of Upsize Marketing Strategies (UMS), a full-service marketing firm, specializing in economic development, community engagement and outreach, marketing, communications, branding, and workforce development marketing and community development strategies.
UMS’ mission is to be a value-driven and customer-focused economic development marketing firm, dedicated to helping communities and organizations grow in order to create a positive impact on the world. UMS’s clients include economic development organizations and communities from across the U.S. and global nonprofit organizations.
With nearly 30 years of economic development, marketing and communications experience, Christine Rambo has led business development, marketing and branding efforts for economic development organizations and communities. As an International Economic Development Council (IEDC) Certified Economic Developer (CEcD) — one of only 1,110 CEcDs in the world, Christine's awarding-winning work promotes communities, regions and companies. Her work garnered an international Excellence in Economic Development Award for Video/ Multimedia Promotion from IEDC.
For more than a decade, Christine led the marketing, branding and business development efforts for North Louisiana Economic Partnership, a regional economic development organization that serves a 14 parish (county) region. Christine previously worked as the state marketing specialist for a network of ten Louisiana Small Business Development Centers (LSBDC) statewide. LSBDC provides technical assistance and consulting services to help small businesses expand and entrepreneurs start businesses.
Prior to entering economic development, Christine worked for 12 years as an award-winning anchor/reporter for KTBS, the ABC affiliate in Shreveport, LA and KNOE, the CBS affiliate in Monroe, LA. She earned three Louisiana Associated Press Awards for her feature reporting and investigative journalism and a national Radio Television Digital News Association (RTNDA) award.
Christine received a MBA from University of Louisiana at Monroe and a BA in Communications from American University in Washington, D.C. She was named to the 2018 list of Trademark Women of Distinction, a national registry of accomplished women from every business sector. She is very active in her community, sitting on the volunteer boards of NOVA Workforce Institute and Living Well Foundation. She is a member of IEDC and gives back to the economic development community through mentorship and service as a Certified Economic Developer.